Most SMBs Offer Free Shipping, But Few Offer Fast
In its third annual survey, Shippo looks at how consumer expectations are changing around shipping in the age of Amazon—and whether retailers are meeting, not meeting, or exceeding these expectations. The report offers opportunities to better align the SMBs who ship with the customers they sell to.
While smaller players in online retail are increasingly well positioned to compete with Amazon on free shipping, challenges such as shipping costs and gaps in customer communications still remain. Additionally, just 1 percent of small and mid-sized e-commerce businesses offer same or next-day delivery.
This has set off a race in the shipping industry: established shipping carriers are creating new services for small retailers, while shipping startups aiming to address the same market are growing in numbers.
Key takeaways from the 2018 State of Shipping report
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