All Things Shipping
Nov 10, 2020

New Report Reveals Merchant Shipping Trends for the 2020 Holiday Season

As we hit the final stretch of 2020, one thing’s for sure—this has been a year unlike any other. For businesses of all sizes, finding ways to be flexible, resourceful, and efficient during these unprecedented times has been, and will continue to be, a challenge. 

The COVID-19 pandemic has impacted everything from carrier delivery times to sales, marketing, and supply chain operations. And now, e-commerce businesses are getting ready for what looks to be an extended holiday selling season, as over one-third of consumers have stated that they’ll do more of their holiday shopping online than in years prior.

To get a clearer picture of how businesses have been rising to the challenges, we conducted a survey of small- and medium-sized U.S. e-commerce companies—as well as consumers—to gather and share further insights as we navigate the current landscape together. 

Here’s a sample of some of our findings: 

  • Carrier confidence is strong starting off Q4: 69 percent of merchants report they’re somewhat or very confident that the carriers will keep up with demand this holiday season. 
  • A total of 57.6 percent of shoppers said their online shopping has either slightly or significantly increased during the COVID-19 pandemic. 
  • 67.4 percent of businesses find shipping to be 15 percent or less of their average order value. 
  • 50 percent of consumers say that the COVID-19 pandemic has not affected their holiday budgets

Download a copy now of our fifth-annual State of Shipping Report for key insights and data to help set you up for success this holiday season and beyond. 

Get the Report

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Jim Kazliner
was Shippo's senior content editor, creator, and overseer. His background spans business, retail, financial, and automotive sectors, as well as music and film journalism. When not spinning yarns on his long-suffering laptop, you’ll find him collecting vintage vinyl and obscure BMX bike parts.

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