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Background
Sophie Melberg started The Mrs. Book on a simple belief: the moments leading up to a wedding deserve to be held onto forever. Her brand creates heirloom keepsake books for brides, designed to document everything from the engagement to the final toast. Every book, available through her Shopify store and shipped to brides across the U.S., is packaged with the same care and attention that defines the product itself.
Challenge: Fulfillment that felt like an errand
Before Shippo, Sophie handled every shipment the same way: write the recipient's address on a Post-it note, drive to her local UPS Store, wait in line, read the address aloud, watch it get typed in, verify it was correct, and then decide on a shipping method for each order, right there at the counter.
As orders grew, the process wasn't keeping pace with her business. "The process worked, but it felt surprisingly time-consuming for something I was doing on a regular basis."
She started looking for something that would make fulfillment feel less like an errand and more like an integrated part of her business.
Solution: Labels printed before she leaves the house
Sophie connected her Shopify store to Shippo, a setup she describes as "wayyy simpler" than she expected. When an order comes in, the customer's information is already waiting in Shippo, address and all. Nothing to retype, nothing to verify at the counter.
"It's so nice that I don't have to manually enter the recipient's information to create a label."
Now she compares rates, prints the label at home, and attaches it before she ever leaves. When the label prints, Shopify marks the order as fulfilled, the customer gets their tracking number automatically, and Sophie is already on to the next thing.
"My favorite feature is how simple it is to compare shipping options and purchase labels in just a few clicks."
Results: 35% savings and room to grow
Across her growing order volume, those savings add up fast. But what she talks about most is the mental space she's reclaimed, to focus on her customers, her content, and what's next for The Mrs. Book.
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